"madly following the buzz words/process without understanding how it is supposed to work" This sounds like a form of cargo cult software development management

"madly following the buzz words/process without understanding how it is supposed to work" This sounds like a form of cargo cult software development management. On a more general level this sounds like a common, if insidious, human trait: merely emulating the outward signs of successful persons or groups in an attempt to recreate or capture that success for oneself.