> I'm truly impressed by the PR skill of Mr Musk and his team It's certainly a bold strategy, but perhaps a little risky. They must be confident it's not reall

> I'm truly impressed by the PR skill of Mr Musk and his team It's certainly a bold strategy, but perhaps a little risky. They must be confident it's not really a problem though, because if there was a real risk of fire in the car putting a release out like this could be problematic if, in the future, another car went up in flames and the driver did not escape uninjured. Slightly unrelated - their PR team does alright, but they've had their fair share of mis-fires (if you'll excuse the pun). This is the same company that put together a libel suit against its critics that was so "gravely deficient" (the judge's words) it was thrown out of court (and a libel-friendly English court at that). [1]:http://www.theguardian.com/media/2012/feb/23/top-gear-libel-case-tesla-struck-out http://www.theguardian.com/media/2012/feb/23/top-gear-libel-...