3 ms·

Why wasn't it scalable?

• scrabble 13y ago
  I don't believe the delivery cost was passed to the customer. They also needed to send someone physically to the dealership to negotiate and get the vehicle. And get a truck there to drive the car where it was going. These costs aren't negligible and would need to be passed to the customer. I think the key one is actually going to the dealership to negotiate and get the vehicle.
  • ryanhuff 13y ago
    Understood. They may have done well to bring a car broker onto their team who understood the market, and already had relationships with dealers in order to shortcut through these issues.