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Twitter: What Happens When a Startup is Retweeted to 100k+ People
So... today was an interesting day for us at Blogvio(http://www.blogvio.com).
Cendrine, a Twitter user, reviewed Blogvio on her blog and shared the link here: https://twitter.com/cendrinemedia/status/397851160976961536
She has little over 5000 followers. The craziness comes next. :-)
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We start to get quite a few retweets and decide to see what's the buzz about. We didn't do anything special to promote Blogvio yet, so what's up?
Using TweetDeck we respond quickly to all comments and tweets, then we dive deep. What we find out is that the tweet has been retweeted many times, and combined was sent to more than 100k users in just 6 hours.
One:
https://twitter.com/TheTysonReport/status/398070101934497793
And Two:
https://twitter.com/AnnettaPowell/status/398054249277300736
This came as a surprise, since we tried two days ago to buy Twitter Ads and were not able to (not in US).
So we went straight to Google Analytics. And the question is.. what do you think has happened, especially since Twitter just went public today? :-)
Then we'll share some screenshots from Google Analytics every day. But I'd love to let you guess. :)
- vuzum 13y agoThis is my conversation with Marta from Twitter. Her answer was no. http://o7.no/1c0diR2 http://o7.no/1c0diR2 Interesting that we got the eyeballs out of chance two days later. :-)
- deleted 13y ago[deleted]
- ratsimihah 13y agoOne trivial guess is a huge spike in your number of visits.
- vuzum 13y agoNope. :)
- vuzum 13y agoTry another guess. :)
- ktsmith 13y agoTwitter is full of bots so retweets mean nothing.
- vuzum 13y agoCorrect. :) It surprised us as well. We were expecting to have quite a spike in the traffic, since 100k users is a lot. And it is also the reason why Twitter went so big with the IPO in the first place. What happened instead is this: http://o7.no/1dgSQg7 http://o7.no/1dgSQg7 (only 29 clicks from Twitter directly) http://o7.no/1dgTkCR http://o7.no/1dgTkCR (I will attribute this growth to Twitter for the sake of helping them look better, although it isn't - we've been approaching different user acquisition hacks) But now I'm actually wondering how many of these Twitter accounts are real. I'd guess 5% tops, or lower. Is it actually worth advertising with Twitter at all?
- cashmaster 13y agoYour site went viral
- vuzum 13y agoThe trend seems to be going up, but I am really curious to know what kind of traffic you guys expect when 100.000 somewhat targeted followers see a retweet about Blogvio, a tool they potentially can use. Here's the first screenshot, next one coming on Monday: http://o7.no/1bikU1r http://o7.no/1bikU1r
- vuzum 13y agoWe don't plan to share any numbers yet. We think it makes it more interesting to hear your expectations first.