4 ms·
Hmm...your examples are dissimilar: Yahoo and Microsoft have very different challenges than Blackberry or Nokia (they're in a much better position), and I'd put
by GFischer 13y ago
Hmm...your examples are dissimilar: Yahoo and Microsoft have very different challenges than Blackberry or Nokia (they're in a much better position), and I'd put Zynga in a third category.
That said: some notorious companies have executed big turnarounds from near-death to leading.
The most notorious is of course Apple :) .
In the tech sector we've witnessed the reinvention of IBM (from mainframes to services), mostly copied by HP.
Some articles:
http://www.marketwatch.com/story/americas-ten-biggest-corporate-turnarounds-2011-02-03 http://www.marketwatch.com/story/americas-ten-biggest-corpor...
http://www.businessweek.com/smallbiz/turnaround/ http://www.businessweek.com/smallbiz/turnaround/
- GFischer 13y agoOne thing all turnarounds had in common: change starts at the top. Out with the old CEO (and preferrably most of the upper management). As you said, morale and bad press are huge issues. I think Yahoo! did pretty well on those fronts with Mayer.