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It will take time to fix the root of the problem, sure, I buy that. What I don't buy is that Facebook has no ability to make it right with the customers before
by TrevorJ 17y ago
It will take time to fix the root of the problem, sure, I buy that. What I don't buy is that Facebook has no ability to make it right with the customers before that time.
- aristus 17y agoWell, they can't throw money out of helicopters just yet. There's no quick magic fix ("here's your $9.46 back, sorry") because they don't full apprehend the problem, nor do they have a workable filter to separate legit and fraud clicks. Maybe you are hoping for some reassuring words + action, but I've been there and it can take awhile before a competent manager notices there is a problem to be fixed in the first place. Then they need to do a lot of analysis to make their own definition of "fraud" (a misleading term that covers a large spectrum of behavior), which may not be possible to unambiguously apply to historical data. As my business advisor Barbie likes to say "CPC is hard! Let's go shopping!"