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Every small, well-funded tech company ever has claimed that they weren't interested in acquisition. I certainly don't think that will keep the M&A folks at the
by minimax 13y ago
Every small, well-funded tech company ever has claimed that they weren't interested in acquisition. I certainly don't think that will keep the M&A folks at the big tech companies from chatting up Snapchat's investors.
For the second part, Google makes billions figuring out how to get ads in front of its users. I'm sure they'd be able to do something for Snapchat.
- roymurdock 13y agoI agree. If anyone can figure out how to monetize this mess, it's Google. Or maybe the return on the $4bn investment isn't worth the brain and manpower necessary to wrestle the app into some kind of monetization scheme?
- minimax 13y agoOne other thing to consider: Google is sitting on something like $56B (and growing) in cash and short term investments. They could set $4B on fire and it really wouldn't alter their balance sheet significantly. Given its big push into "social" over the past couple of years, I could make the case that it's worth spending some of its cash to try and acquire a bunch of (admittedly fickle) users.