What I sometimes suggest to people is to get an option on a name before they become so successful that the prices increases. So you hedge. That way they pay an

What I sometimes suggest to people is to get an option on a name before they become so successful that the prices increases. So you hedge. That way they pay an amount of money to be able to buy the domain later at a reasonable price from the owner. Other variations of this are renting the domain and likewise which has it's advantages and disadvantages. What is that amount? All depends on the domain, the owner of the domain and a host of other factors.