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That's true. I guess because I'm a "hacker" I just don't know how to ask those questions without involving the technical merits of the product. I have a specif

That's true. I guess because I'm a "hacker" I just don't know how to ask those questions without involving the technical merits of the product. I have a specific question, as I'm in this phase right now. I need to validate my product and demographic. It's a finance app targeted towards developers. I'm still working through the core feature-set (on paper, and a little code). It needs to differentiate itself in the details; the market is somewhat saturated. I also don't see how I can make a landing page without screenshots. Now, how do I validate it without writing any code? I have already written some code because I need to make sure I could get certain info from banks. I need to make a landing page to get people to sign-up. Can I really do that without screenshots (even if it's mock-ups, I need to think about the UI a little)? I need to "sell" it on a few features; writing code has helped a ton to sift through my ideas. How do you flesh out a landing page when you just have an idea? Obviously, I'm still learning about this.

kareemm 13y ago
> I also don't see how I can make a landing page without screenshots. Use thumbnails with copy about benefits. That's what we did. > How do you flesh out a landing page when you just have an idea? We talked to customers about their problems - we reached out to people through our networks and cold emailed them. We understood their problems first, then were able to create a landing page with fake thumbnails of the interface. We wrote copy detailing benefits (save time / save money / make money) of the product. The goal of the landing page was to get more people who we could talk to to validate our idea. It didn't matter that the product didn't look anything like the thumbnails. The only code we wrote was to hook up the landing page to Mailchimp.

kareemm 13y ago

> I also don't see how I can make a landing page without screenshots. Use thumbnails with copy about benefits. That's what we did. > How do you flesh out a landing page when you just have an idea? We talked to customers about their problems - we reached out to people through our networks and cold emailed them. We understood their problems first, then were able to create a landing page with fake thumbnails of the interface. We wrote copy detailing benefits (save time / save money / make money) of the product. The goal of the landing page was to get more people who we could talk to to validate our idea. It didn't matter that the product didn't look anything like the thumbnails. The only code we wrote was to hook up the landing page to Mailchimp.