Red is nothing more than a marketing gimmick. Apple has >$100 billion cash sitting overseas, unable to return to the USA to be distributed as dividends unless

Red is nothing more than a marketing gimmick. Apple has >$100 billion cash sitting overseas, unable to return to the USA to be distributed as dividends unless they can successfully lobby for a tax holiday. If the board of directors and executive leadership of Apple truly wanted to help poor people in Africa, they could simply call a shareholders's meeting to vote on a proposal to donate, as an example, on an ongoing basis 1% of offshore (ex-USA) net profit after tax to a recognised pan-African charity.