Interesting idea. Since they mention Quirky, it's ironic that the Quirky founder is on record (this month's Inc magazine) as saying that one of his motivations

Interesting idea. Since they mention Quirky, it's ironic that the Quirky founder is on record (this month's Inc magazine) as saying that one of his motivations is to create real physical products, and that too many people are creating "mobile apps and social things".