You forget. Apple's whole strategy is to remove features in order to focus a product. Apple wins by doing less than everyone else. Who else sells a computer

You forget. Apple's whole strategy is to remove features in order to focus a product. Apple wins by doing less than everyone else. Who else sells a computer with only one mouse button? Who else sells a phone with only one button? No copy/paste? Awful APIs that prevent you from really reading camera data? First iPod had less disk space than any other player First iPod had no windows support Safari's extension support are crappy relative to FF or even IE OSX dock can display 1/100th the apps of menus on other OSes Apple's strategy is to cut features. This is roughly equivalent to asceticism: finding enlightenment by doing less. Like asceticism, this seems a bad idea on the surface, but some people really seem happier doing it.