4 ms·
Are there any example URLs? https://www.google.com/search?q=SouthWest%20Airlines https://www.google.com/search?q=SouthWest%20Airlines doesn't do it for me at t
by wodow 13y ago
Are there any example URLs?
https://www.google.com/search?q=SouthWest%20Airlines https://www.google.com/search?q=SouthWest%20Airlines doesn't do it for me at the moment, from the UK.
- jmduke 13y agoThe banner ad (I hesitate to describe it as that, since its so clean) appears for me in the US.
- pmelendez 13y agoWell.. it is a banner and the company is paying for it so it is an ad. In my opinion the cleanness of the banner should not interfere with the description of being an ad.
- randlet 13y agoThis is addressed directly in the article. "We're currently running a very limited, US-only test, in which advertisers can include an image as part of the search ads that show in response to certain branded queries."
- petepete 13y agoI think "certain branded queries" are the key words here; if that style of banner is displayed for more generic searches (simply 'Airlines', for example) I think people would quickly become frustrated with the experience and move on. When searching for a particular airline, being confronted with a photograph of one of their aeroplanes isn't the end of the world.
- jdmichal 13y agoThe article specifically called out that this is a US-only test. That said, I also do not see any banner on this particular search.