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Thanks for posting the "behind the scenes" story. You say you built a landing page with mailchimp signups for your new product. Did you get many signups? And I
by yohann305 13y ago
Thanks for posting the "behind the scenes" story.
You say you built a landing page with mailchimp signups for your new product. Did you get many signups? And I suppose these were just signups, no money involved, right? Did a good chunck turn into paying customers?
I would love to know more.
Thank You!
- zrail 13y agoI had a list of about 300 people when I launched preorders and about 30% of them converted to paying customers. I was sending out weekly updates with progress toward preorders, and then after preorders started I sent out weekly updates with download links for people who paid and "buy now for X% off, won't last long" messages for people who hadn't. The whole story is here: https://www.petekeen.net/adventures-in-self-publishing https://www.petekeen.net/adventures-in-self-publishing
- yohann305 13y agoWow! Nice conversion rate! Good job on not making the same mistake again!! And Good luck! I'm reading the "Adventures" post as we speak.