"If you want to get shady too you could also use tactics like using automated black hat tools and generate lots of suspicious (to google)backlinks pointing to w

"If you want to get shady too you could also use tactics like using automated black hat tools and generate lots of suspicious (to google)backlinks pointing to www.bestnewjerseyartsschool.com Far from helping them, it will tell google that they aren't worth ranking that high." I'd do some research before embarking on this. Remember, they copied your mom's website, they have duplicate content. I wouldn't be surprised if Google's crawler already knows that. So if you make their site look shady, your mom's site may be hurt in SEO rankings for being guilty by association. Ironic, I know. Again, I am not sure if this could be the case, but you may want to get an expert's opinion.