There's a rule of thumb amongst CEOs that "The best way to get a CEO position is to come from one." To pull a highly paid person off of the CEO track suggests

There's a rule of thumb amongst CEOs that "The best way to get a CEO position is to come from one." To pull a highly paid person off of the CEO track suggests they were willing to pay top dollar for her. (Probably much more than the 10 million dollar Twitter engineer) If they're paying that much money for her, it's not just to tweak the iPhone coloring scheme.