> But unless you want to pay a subscription fee to every site you use, it's not a bad deal at all. Considering how little money sites get per advert view, (not

> But unless you want to pay a subscription fee to every site you use, it's not a bad deal at all. Considering how little money sites get per advert view, (not even whole pennies IME,) I'd happily just pay them double the money not to advertise to me. Remove all the ads, all the associated tracking shit - keep the prices per view at double advertising sort of prices. Yeah, I'd pay. Happily. What we really need is a way to do secure efficient micro-transactions - I don't want to be having to enter my card number every time I view a page. Or have some sort of trusted intermediary so we can tally up the pageviews and pay everyone appropriately at the end of the month. But the no-advertising model needn't be a bad thing.