Why should the webpage server/provider have a monopoly on how you consume their content? They should be using overlaid personal tags as well, it's just when th

Why should the webpage server/provider have a monopoly on how you consume their content? They should be using overlaid personal tags as well, it's just when the webpage is served, their tags would be sent over as well. Then you can choose if you want to use their tags or your own personal ones.