So, using it is marketing. Now they have their market, and exposure. So, that part of their marketing, using that marketing vehicle is over. So, even more it se

So, using it is marketing. Now they have their market, and exposure. So, that part of their marketing, using that marketing vehicle is over. So, even more it seems to make sense to ditch it and perhaps move on to something else. You dont have to keep doing the same thing the same way. Also, to that end, it seems to have failed. They want people on their site, and Flipboard apparently isn't doing that. All it does is use the content to keep people on their site. Taking the article at face value, I'd say ditch it and market in a different way.