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Typo? "When employees were offered a choice of 2 funds, roughly 75% signed up for a retirement program. When the number of funds was increased to 59%, even tho
by omail 17y ago
Typo?
"When employees were offered a choice of 2 funds, roughly 75% signed up for a retirement program. When the number of funds was increased to 59%, even though qualitatively this was a better deal for employees, only 60% decided to sign up."
- weaksauce 17y agoProbably "by" 59%. It is true that when there are more choices there is less of a conversion rate in sales. Studies have shown that when there is 3 types of jam on an endcap at the supermarket more total jam gets purchased than when there are 7 choices on the same endcap.