Blue Ocean Strategy: Creating new demand in an uncontested market space[1]. Summon the Warrior[2] was my attempt at this. Red Ocean Strategy is a highly compet

Blue Ocean Strategy: Creating new demand in an uncontested market space[1]. Summon the Warrior[2] was my attempt at this. Red Ocean Strategy is a highly competitive market space, and what Lyricful were engaged in. [1]https://en.wikipedia.org/wiki/Blue_Ocean_Strategy https://en.wikipedia.org/wiki/Blue_Ocean_Strategy [2]http://summonthewarrior.com/ http://summonthewarrior.com/