4 ms·
I think they realized after the Project Mojave (i.e., calling Vista not Vista made people like it at least a little bit more for 30 seconds) that branding thing
by jeremymcanally 17y ago
I think they realized after the Project Mojave (i.e., calling Vista not Vista made people like it at least a little bit more for 30 seconds) that branding things is kinda important. Of course, if the tech sucks, people will still hate it, but at least they can say they gave it a really half-hearted effort if anyone ever says they didn't try.
- mahmud 17y agoMicrosoft better find another brand other than "Microsoft". A few holdings, subsidiaries and spin-offs couldn't hurt. Search, Gaming and Advertising could be the first ones to benefit from distancing themselves from Redmond.