I don't know where that article appeared in the newsprint version of NYTimes. But the url (nytimes.com/2009/06/07/fashion/07blogs.html) suggests the "Fashion"

I don't know where that article appeared in the newsprint version of NYTimes. But the url (nytimes.com/2009/06/07/fashion/07blogs.html) suggests the "Fashion" section. Hence: a lightweight piece that does not go deeply into either the Business or Media aspects of blogging. Note also, since the discussion tends to slide to blog-vs-newspaper: This reader is not pleased that following the link to the NYT article takes me through a jeweler's ad page. "All the news that's fit..." ...and a lot of UNfit attempts to sustain profitability.