I disagree. Growth hacking is not tactics, it's a different way to think about marketing and it completely doesn't take away the focus on building a remarkable

I disagree. Growth hacking is not tactics, it's a different way to think about marketing and it completely doesn't take away the focus on building a remarkable product. The book Growth Hacker Marketing: A Primer begins with the importance of PMF and marketing getting embedded in Product Development. I do agree however that the '101 tactics to growthack' are mostly B.S. and take away from the way to think about it.