The issue is that users have come to expect free updates for the life of the product. I've had five-star apps get 1 star reviews because 'it hadn't been updated

The issue is that users have come to expect free updates for the life of the product. I've had five-star apps get 1 star reviews because 'it hadn't been updated in months' – in one case, with an app that already saw nearly three years of continually free updates that each brought a ton of (painstakingly) added technological complexity. Most of our users love the product. We've gotten an award, and have been featured by Apple. Those 1 star reviews, as you know, are very detrimental. I've had one or two in the past because they _thought_ we were going to charge for an update that we announced. Anyway, point being that while I feel your pain -- this stuff is never easy to build -- many users do not.