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I don't do reputation management anymore. Now I build tools to do real reputation analysis, and fight the very things I used to do. I'm like Darth Vader in the

by drakaal 13y ago

I don't do reputation management anymore. Now I build tools to do real reputation analysis, and fight the very things I used to do. I'm like Darth Vader in the last few moments of his life... Only I plan to live a long while. At Stremor.com we have technology that "breaks" SEO so we have better search results at http://www.samuru.com http://www.samuru.com than you would have using link authority. We have tech that can detect writing styles to tell that 6 reviews all came from the same person. We can do this for things like YELP or Amazon product reviews. We also do this to detect web content that was a Paid Review.

flanbiscuit 13y ago
so can I pass Samuru a link to a particular Amazon product and it'll tell me how many of the reviews have a similar writing style therefore possibly being fake?
- drakaal 13y ago
  We don't expose that as an API in that way. We are rolling out features, but I am not sure flagging reviews as fake will be something we make "public" instead we'd license that to a company like amazon. Otherwise on the small percentage we get wrong we might have some sort of liability.
- fotbr 13y ago
  That would be an interesting service to provide. More data points for companies (x people were interested enough to check reviews with us) and end-consumers get a better feeling for the reviews. I'm not sure how you'd turn a profit with it, unless the data points for companies prove valuable enough. I also don't know how you'd keep from turning such a service into yet another system to be gamed.
shpxnvz 13y ago
> Now I build tools to do real reputation analysis, and fight the very things I used to do. I'm like Darth Vader in the last few moments of his life... Really this just reads like you figured out a way to get paid to play both sides against each other. Hey, I'm not judging, in fact I say more power to you for figuring out how to make a buck, but casting yourself as some sort of redeemed hero seems a bit over the top.

by drakaal 13y ago

flanbiscuit 13y ago

so can I pass Samuru a link to a particular Amazon product and it'll tell me how many of the reviews have a similar writing style therefore possibly being fake?

drakaal 13y ago
We don't expose that as an API in that way. We are rolling out features, but I am not sure flagging reviews as fake will be something we make "public" instead we'd license that to a company like amazon. Otherwise on the small percentage we get wrong we might have some sort of liability.
fotbr 13y ago
That would be an interesting service to provide. More data points for companies (x people were interested enough to check reviews with us) and end-consumers get a better feeling for the reviews. I'm not sure how you'd turn a profit with it, unless the data points for companies prove valuable enough. I also don't know how you'd keep from turning such a service into yet another system to be gamed.

shpxnvz 13y ago

> Now I build tools to do real reputation analysis, and fight the very things I used to do. I'm like Darth Vader in the last few moments of his life... Really this just reads like you figured out a way to get paid to play both sides against each other. Hey, I'm not judging, in fact I say more power to you for figuring out how to make a buck, but casting yourself as some sort of redeemed hero seems a bit over the top.