Absolutely. Carriers are Apple's biggest customers, not end users. Possibly the funniest part of the "you are the product" meme many Apple fans are fond of is

Absolutely. Carriers are Apple's biggest customers, not end users. Possibly the funniest part of the "you are the product" meme many Apple fans are fond of is how many of them fail to notice that they are the product that Apple has sold to a carrier.