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Midnight embargoes are common, I deal with them all the time. Problem is sometimes the PR people just say "12 midnight on Tuesday," with no indication of whethe
by devindotcom 13y ago
Midnight embargoes are common, I deal with them all the time. Problem is sometimes the PR people just say "12 midnight on Tuesday," with no indication of whether that means at the very first second of tuesday or the very last one. I know there are commonplace understandings on this score, but not everyone is on the same page.
Occasionally to be extra clear they'll set the embargo for 12:01 AM or what have you. It makes more sense to have it be at 7AM New York time, but no one listens to me.