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Excellent post. I think the aversion engineers have toward PR for teams is unfortunate. A similar attitude toward prof. networking exists. Good team PR and good
by godisdad 13y ago
Excellent post. I think the aversion engineers have toward PR for teams is unfortunate. A similar attitude toward prof. networking exists. Good team PR and good professional networking is predicated on mutual benefit.
Teams that are innovating, working on novel problems and dedicated to quality shouldn't be afraid to present themselves in a positive light. There's nothing sleazy about trying to attract and retain like-minded people.
- petesoder 13y agoGood comment, thanks. And appreciate the connection with professional networking. As a young engineer, it was very hard for me to come to understand the value of building my network. I guess when there's so many horrible 'networking' events out there (just like 'bad' marketing), it takes some time for one to overcome an adverse knee-jerk reaction and really apprehend the value.