This is purely my intuition, but it seems like anyone who would develop for the platform is pretty used to digging around a website for information. The people

This is purely my intuition, but it seems like anyone who would develop for the platform is pretty used to digging around a website for information. The people who are just syncing photos, videos, etc. are more likely to be scared off by the first line on the front page. If it were me I'd put up a simple explanation on the front page then give developers an obvious place to go for more information on the platform.