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There's a strong correlation between the number of reviews of movies and box office performance, but not the average rating. Having a bunch of joke reviews, eve
by dethtron5000 13y ago
There's a strong correlation between the number of reviews of movies and box office performance, but not the average rating. Having a bunch of joke reviews, even bad ones, probably does more to raise awareness of products than it does to harm sales.
- alecsmart1 13y agoAny links for this study?
- gohrt 13y agoThat is total "Correlation is not Causation"-bait. Is "number of reviews" a leading or trailing indicator of box office performance? Is "amount of marketing spend" a confounding factor?