4 ms·
It's not just the BA brand though for business flights; it's the "enterprise deals" with the companies that are paying for the seat, the businessperson's prefer
by justinsb 13y ago
It's not just the BA brand though for business flights; it's the "enterprise deals" with the companies that are paying for the seat, the businessperson's preference for earning points they can redeem for a nice holiday, and the onward network for connections.
I'm not sure in the case of LCY<->JFK the connection network is really a factor, but I think the other two things sunk MaxJet, Eos and Silverjet. (It probably didn't help that they all launched around the same time as well!)
- ubernostrum 13y agoThat flight really is all about O&D between two huge financial centers. But on the off chance someone actually wants to connect on this side of the pond, I guess they use the fact that JFK is an AA hub (which is in oneworld along with BA, as well as in the immunized TATL joint venture with them).