Marketing could still be an issue if they aren't sending the right message that resonates with their target consumers. Personally I haven't seen a surface ad in

Marketing could still be an issue if they aren't sending the right message that resonates with their target consumers. Personally I haven't seen a surface ad in a while except the commercial another poster commented on above. It was a commercial that certainly did not induce excitement - just run-on-the-mill flashiness.