Everyone has information they would rather not be public, but many people don't realize that until it happens. Remember, most people aren't the focus of mass at

Everyone has information they would rather not be public, but many people don't realize that until it happens. Remember, most people aren't the focus of mass attention; we don't care if the information gets out because we can't imagine other people actually caring about us en masse until it happens. Bruce Schneier has responded to "I have nothing to hide" with "tell me your salary." We all have things that we'd rather not have specific other people know, but privacy is usually thought of as protection against the anonymous crowds, and our social taboos haven't caught up to the new world.