Someone made a relevant comment on the post about the need to further segment power users into early adopters and lead users. This resonates with my own experie

Someone made a relevant comment on the post about the need to further segment power users into early adopters and lead users. This resonates with my own experience. With no disrespect intended, the early adopters in many markets are a little like heroin junkies willing to try anything new for 5 minutes. This may look great from a user registration perspective but, in general, these people have very little interest in buying into your long term vision. Coming from a B2B background, I'm still working out the best way to engage at a deep level connections made through online marketing for hosted apps and getting that long term buy-in, if it's even possible. It's easier (for me anyway) to do this face-to-face because there is a more solid context for the relationship.