You need to pay HQ a sum ($3000, iirc) to license the name "CrossFit". They will only agree to that if you've completed their Level 1 certification. Once you've

You need to pay HQ a sum ($3000, iirc) to license the name "CrossFit". They will only agree to that if you've completed their Level 1 certification. Once you've done that and paid up, you're on your own...