Blue text makes me want to click it. The three blue headings next to your screenshot and the 'adopt' and 'author' list items under "two ways to use utilium" spe

Blue text makes me want to click it. The three blue headings next to your screenshot and the 'adopt' and 'author' list items under "two ways to use utilium" specifically feel like they should be clickable to me. Make them link to a more detailed explanation of why this is more engaging, why it'll cost less, etc.