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I miss Steve Jobs. I once remember him saying something like,'I'm a little worried about Cook; he's not a gadget guy.' Did anyone notice during the Apple pr

I miss Steve Jobs. I once remember him saying something like,'I'm a little worried about Cook; he's not a gadget guy.' Did anyone notice during the Apple press conference, the head honchos tried to capture Steve's enthusiasm, but it seemed forced? I don't understand why they are making such a big deal out of multiple colors? I guess it's a calculated marketing decision? Maybe they think the Iphone will end up a fashion statement? Sorry, but I don't think Job's would care about different colors, or a fingerprint scan--at this point in history. I'm pretty sure hackers will find a way around around the scan pretty quick? Out of respect for Jobs, I'm more than content with my Iphone 4, and my Ipad 2. They get the job done, and their still perfect for my needs. I don't think I'll buy another mac book pro for a long time. I have a feeling I'll be able to buy parts forever?

rahoulb 13y ago
I would say phones are already fashion statements (or at the very least lifestyle statements, if you want to make the distinction). I'm sure Steve Jobs understood this - since his return, Apple has consistently made emotional appeals, not technical ones. Their "innovations" are generally improving on the execution of existing technology (music players, smartphones, tablets) but packaging it in a way that people connect with. Colour, on a device that you carry with you everywhere you go, is very much a part of this.
allsystemsgo 13y ago
If you watch the keynote when the mac came in different colors, you'll see he emphasizes their new see through body and colors just as much as apple is emphasizing the iPhone 5C's colors. In fact, Apple had a poster with all the different colored macs in a circle, and below that it just said "Yum". Steve Jobs said Tim Cook isn't so much of a product guy, correct. But that was Steve's opinion. I don't necessarily agree with that sentiment. And out of respect for jobs you're sticking with dated technology? I don't quite understand... If he were alive he'd probably push you to update your device.

rahoulb 13y ago

I would say phones are already fashion statements (or at the very least lifestyle statements, if you want to make the distinction). I'm sure Steve Jobs understood this - since his return, Apple has consistently made emotional appeals, not technical ones. Their "innovations" are generally improving on the execution of existing technology (music players, smartphones, tablets) but packaging it in a way that people connect with. Colour, on a device that you carry with you everywhere you go, is very much a part of this.

allsystemsgo 13y ago

If you watch the keynote when the mac came in different colors, you'll see he emphasizes their new see through body and colors just as much as apple is emphasizing the iPhone 5C's colors. In fact, Apple had a poster with all the different colored macs in a circle, and below that it just said "Yum". Steve Jobs said Tim Cook isn't so much of a product guy, correct. But that was Steve's opinion. I don't necessarily agree with that sentiment. And out of respect for jobs you're sticking with dated technology? I don't quite understand... If he were alive he'd probably push you to update your device.