Totally agree. The same is true, for example, in viral growth. A small number of users will be the source of most of the invitations going out, as I mentioned h

Totally agree. The same is true, for example, in viral growth. A small number of users will be the source of most of the invitations going out, as I mentioned here: http://danieltenner.com/posts/0009-how-to-make-your-application-viral.html http://danieltenner.com/posts/0009-how-to-make-your-applicat... That's just a natural state of things, rather than something to be fought against. One interesting question is, why doesn't this apply to email or the telephone? Or does it apply to those media too?