"...and was finally in a position to really influence our development decisions at every level. Even at the most sensitive of them all: language choice" When p

"...and was finally in a position to really influence our development decisions at every level. Even at the most sensitive of them all: language choice" When people say that "programming language doesn't matter", they mean it doesn't matter within the broader context of the company. And they're right. Language choice is never the key to success for the reason for failure that we in the tech field might wish it was. Yes, it'll matter to programmers to some extent, but just like the author talks about how quality programmers will be open to new language choices, those same programmers will be open to getting things done, regardless of language. Fixating on a programming language choice is premature (and worse, even irrelevant) optimisation for a whole host of problems that just don't affect a startup's success that much. Things like finding the best people, getting customers, and scaling will always be the harder, more critical aspects of running a successful company.