Here's my guess: 1) It's easier to say here pay $300 and you'll be able to play graphically intensive games vs here pay $200, install this video card into your

Here's my guess: 1) It's easier to say here pay $300 and you'll be able to play graphically intensive games vs here pay $200, install this video card into your computer, update your PC and drivers, etc. 2) Much harder to pirate console games. <-- probably the main reason.