Drucker famously said that the price of something has nothing to do with it's cost. The market doesn't care how inefficient you are at picking tomatoes. The fac

Drucker famously said that the price of something has nothing to do with it's cost. The market doesn't care how inefficient you are at picking tomatoes. The fact is, you'll be out of business because there will be other farms that can and will get cheap pickers. Also, consumers idea of a fair price of tomatoes does not factor in how much it cost to pick and ship, as is true with anything they buy.