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The total reach of all porn is quite broad, but I strongly suspect that the number of impressions skews male, possibly by multiple orders of magnitude. (Yes, I
by tesseractive 13y ago
The total reach of all porn is quite broad, but I strongly suspect that the number of impressions skews male, possibly by multiple orders of magnitude.
(Yes, I made that WAG up with no evidence whatsoever, so I'll be more than happy to see statistics or hear from anyone who disagrees.)
- IgorPartola 13y agoTFA says it is 1/3 female.
- tesseractive 13y agoI read it pretty carefully. Unless I really missed something, what it says is that 1/3 of women "admit to watching porn," without specifying anything about frequency. It does not that 1/3 of overall ad impressions are served to women, and there is a vast difference between these two things. Assuming that women watch mainstream porn video somewhere close to as often as men because both men and women like sex seems like the same sort of category error as assuming that roughly as many men as women read sexy romance novels under that same rationale.