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It comes off as petty because they buy up the ad space specifically to try to get in someone else's way. They didn't buy it specifically because they have a pr
by JonFish85 13y ago
It comes off as petty because they buy up the ad space specifically to try to get in someone else's way. They didn't buy it specifically because they have a product launch. They didn't buy it just on a random day. They bought it to try to hamstring a competitor. To me, that's negative competition rather than positive (trying to drag someone else down rather than to elevate yourself). That's petty.
- mayanksinghal 13y agoThere is no way this can be called 'negative competition'. This could be considered grey if you count every single interaction between competitors as such. If this is petty than Mac-Windows ads must be categorized disgustingly so.