I don't think you ever get over self-doubt. It's just another thing you have to overcome day after day. One strategy, as you mentioned, is to delude yourself. M

I don't think you ever get over self-doubt. It's just another thing you have to overcome day after day. One strategy, as you mentioned, is to delude yourself. My cure is a dose of self-deprecating laughter with my co-founder. "We are such idiots for doing this..." Risk is not something you tolerate nor is it something you have an appetite for, instead it's just something you get used to. It's analogous to getting your sea legs on a boat. I think what you are calling an appetite for risk is actually a desire for adventure and the excitement of discovery. Risk is just something that tags along for the ride.