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I'd call that USP (Unique Selling Proposition) rather than MVP - the MVP would be the minimal product incorporating the USP.
by manmal 13y ago
I'd call that USP (Unique Selling Proposition) rather than MVP - the MVP would be the minimal product incorporating the USP.
- mbesto 13y agoGood point. I guess my point was that many people have built businesses on a sole USP (or hence what I would consider a MVP)...semantics...semantics...
- patrickambron 13y agoExactly. We already had the MVP--the key here was boiling down our product into a value proposition people could quickly understand. Rather than saying "we can match an ISP to a location and company" we said "you can figure out if an employer or ex gf googles you"