For a European example, this profile of Zara is interesting. Its very much lean startup applied to retail, so about what customers want not manipulating demand

For a European example, this profile of Zara is interesting. Its very much lean startup applied to retail, so about what customers want not manipulating demand http://www.nytimes.com/2012/11/11/magazine/how-zara-grew-into-the-worlds-largest-fashion-retailer.html?pagewanted=all&_r=0 http://www.nytimes.com/2012/11/11/magazine/how-zara-grew-int...