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I have found "The Pragmatic Bookstore" handling of the beta review process for Stuart Halloway's book on "Programming Clojure" simply excellent. Of the listed p
by albertcardona 17y ago
I have found "The Pragmatic Bookstore" handling of the beta review process for Stuart Halloway's book on "Programming Clojure" simply excellent. Of the listed points in this article:
1. People are absolutely willing to buy beta books.
[Clojure's beta book was near completion content-wise, and very readable and usable in everyday learning of clojure.]
4. ... do not lay out the beta version beautifully in InDesign ...
[They were clearly typesetting in LaTeX.]
5. Have an update plan in advance.
[The update plan was announced from the beginning and worked really well via email notifications.
6. It's never a good idea to publicly promise to ship on X date ...
[They never had a final date. They even waited for Clojure to stabilize to 1.0.]
7. The types of folks who buy beta books are very involved, and will send you all kinds of helpful emails about typos, errors, or suggestions...
[My impression is that Stuart got even overwhelmed.]
And to top it, beta reviewers not only got the ebook; they were promised a free printed book. Hats off.