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The "unless you use deep links" parenthetical kills the entire article. Not providing a call to action that allows your customer to make the purchase is just bo
by bcoates 13y ago
The "unless you use deep links" parenthetical kills the entire article. Not providing a call to action that allows your customer to make the purchase is just bothering the user to no effect!
Are people seriously sending out emails that say "This dress you might like is available in your size. Please open our app, find our search feature, remember the name of the dress we were telling you about, input your size that we apparently already know, add it to your cart, and checkout"?
- kunle 13y ago> The "unless you use deep links" parenthetical kills the entire article. Not providing a call to action that allows your customer to make the purchase is just bothering the user to no effect! Not exactly - deeplinks done well take you right to the check out page, where all you have to do is confirm the purchase. Most push notifications for the moment open you into a random page into the app, which, I agree, doesn't really add value.