The inherent flaw in this type of poll is that it relies on the bias of those polled and not on their actual results. So a question like "Where did you get the

The inherent flaw in this type of poll is that it relies on the bias of those polled and not on their actual results. So a question like "Where did you get the most customers from last month" would get a result based on the person's actual experience. While a question such as "what is the most important platform" asks them to make a judgement which can be based on all kinds of biases. Twitter, for example, has a massive marketing campaign right now with all the celebrity attention. So it will be on people's mind. But that doesn't necessarily mean anything in regards to it's business importance. I know some will say people talking about a technology makes it important but that's just not true. To give a non-tech example every business seminar I've been to in the last 5 years has brought up Six Sigma. But I've rarely if ever seen it actually implemented.